During the pandemic, Rory, Ro’s women’s health vertical, saw an uptick in sales for it’s eyelash growth prescription, Latisse. In response to the increase in sales, we created Rory’s first commercial for Latisse. Due to the pandemic, we were unable to capture new product photography or film models using the product. Instead, we utilized previously shot product photography, footage from our skincare campaign, and created various 3D animations using Blender.